JUST ALAN—Not Just Magic
PRE-ORDER CAMPAIGN
This is your chance to own a rare and heartfelt work of magic history—and help bring it to life.
After 20 years away from the spotlight, award-winning theatrical magician Just Alan finally shares the secrets behind a lifetime of unforgettable performances. This isn’t just a book of tricks—it is a journey into the heart of magic as theatrical storytelling with deeply personal reflections.
Inside, you will find Alan’s most celebrated award-winning routines—The Three Treasures, The Sands, Needle Through Arm, and more—alongside full scripts, performance insights, behind-the-scenes stories, and over 110 new illustrations. You'll explore a complete unreleased one-man show, learn how Alan gives tarot readings that feel like theatre, and discover the quiet philosophies that guide every moment he spends on stage.
JUST ALAN—Not Just Magic is part memoir, part masterclass, and part tribute to the power of authenticity in performance. For magicians ready to move beyond method and into meaning, this book is essential reading.
With a foreword by Jeff McBride—one of the most celebrated magicians of our time—and expert editing by Dr. Larry Hass, Ph.D., award-winning author and publisher of some of magic’s most acclaimed books, this is a work shaped by giants of our art.
To discover the full contents of this passion project, please take a moment to explore the book in detail here.
About This Project
JUST ALAN—Not Just Magic is a beautiful, limited Collector’s Edition—500 copies only. Hardback, 11 x 8.5", 200+ pages, slipcased (if funded), with over 110 original illustrations, and signed bookplates by the authors.
We’re raising funds through pre-orders to make this book a reality. Your support will directly fund production, printing, and packaging. If we reach our goal, books will ship Spring 2026.
Please support us through selecting a tier below. Thank you.
1. Supporter Tier
Be part of the journey!
• You will receive a heartfelt thank-you in the book’s acknowledgments
• Exclusive behind-the-scenes project updates via email
Order below, only £10 ($13 Approx)
2. Collector's Edition - (Limited to 424 copies)
The must-have edition for magic lovers.
• Numbered, signed hardback with slipcase and FREE shipping
• Access to rare and archival video and audio footage featuring Alan’s signature routines
• 110+ original illustrations by Jay
• Bonus digital interviews, lecture notes & resources
Choose below - £95 ($125 Approx)
3. Deluxe Collector’s Edition - (Limited to 50 copies)
Beyond the book, you will receive...
• Everything from the Collector's Edition
• Tarot Theater Prompt Card set (from the book’s business-savvy chapter)
• Large-format print of Alan’s Transcending Technique lecture handout
• 2 x A5 (5.8 x 8.3”) limited-edition art prints of the opening and closing ink portraits signed by Jay
Select this option below - £145 ($190 Approx)
4. Patron Package - (Limited to 20 backers)
Support the project and own the actual art!
• Everything from the Deluxe Edition
• A collectible original pen drawing from the book by Jay, hand-signed, mounted and backed, with Certificate of Authenticity
Choose below - £195 ($225 Approx)
5. Ultimate Patron Tier - (Limited to 5 backers)
Meet the man himself—virtually! You will receive...
• Everything from the Patron Package
• Enjoy a private 40-minute 1-on-1 Zoom session with Just Alan! This unique online experience is your chance to discuss your magic, share a routine, get personalized feedback, or ask Alan anything you've been curious about. A rare opportunity for focused, direct insight from a master
• Your name featured in a special Patrons section on the title page
All this for only £295 ($385 Approx)
6. Pure Magic Tier - (Only 1 available!)
The ultimate magical connection. One lucky magician will receive...
• Everything from the Ultimate Patron Tier
• Your name listed first in the Patrons section
• The original signed, mounted ink portraits of Just Alan from the book
• Enjoy a unique two-day experience with Just Alan! Includes shared meals, a deep 1-on-1 private magic session tailored to your work, one night’s accommodation, and a morning of relaxed sightseeing and conversation. It’s an unforgettable opportunity to learn, create, and connect directly with Alan in a truly personal setting. (Please note: All travel and related expenses are the responsibility of the purchaser.)
An amazing experience at an amazing price, just £525 ($685USD Approx)
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Pre-Order Campaign:
August – October 2025
We’re accepting pre-orders to fund the production of JUST ALAN — Not Just Magic. This is a one-time, limited Collector's Edition release.
Production & Printing:
November 2025 – February 2026
Once funded, the book goes into final layout, proofing, and print preparation. Printing, binding, slipcase production, and fulfilment setup will follow.
Estimated Shipping:
March – April 2026
Signed copies will begin shipping to supporters worldwide.
We hope to pull a rabbit out of the hat and beat these timelines—but we can only do it with your support.
Important Note:
This project will only move to print if we reach our minimum funding goal through pre-orders. If we do not meet the goal, your payment will be refunded in full. All images are mock-ups, actual finish/design may vary.
Thank you for supporting this project.
